ISE Reaffirms Show Scheduled For June In Barcelona; Final Decision By March 1

ISE, Integrated Systems Europe, Update on ISE 2021

Following AVIXA’s announcement that the InfoComm 2021 show will now take place in October 2021, Mike Blackman, Managing Director of Integrated Systems Europe (ISE), released a statement confirming that ISE currently plans to go forward with its 2021 show this June. Taking place from June 1-4, ISE will bring attendees virtual and in-person offerings, with the latter happening at its new home at the Fira de Barcelona in Barcelona, Spain.

Addressing the AV community, Blackman addressed the steps ISE is taking to ensure a safe environment for attendees and revealed the organization’s final decision regarding event dates will be made on March 1:

“Whilst we recognize there continue to be challenges ahead, we are in touch with government and the relevant health authorities to constantly monitor the situation. None of us can predict how the situation will look in June, but we are hopeful that by the second quarter of 2021 we will see the world return to a new ‘normal’ with vaccines being rapidly delivered in many countries around the world.

We understand our exhibitors and partners need to make commitments that will incur cost and we do not wish to burden them unnecessarily. For this reason, if circumstances impact our ability to host an in-person event and we are forced to cancel this element of ISE, we will make this decision by March 1.

In early January, Fira de Barcelona received the ‘Safe Travels’ stamp, an internationally recognized endorsement from the World Travel Tourism Council (WTTC), developed in collaboration with the specialist risk management consultancy Aon and the Hospital Clínic de Barcelona.

ISE has also published A Guide to Safe Visiting, outlining the safe practice protocols that have been put in place with the Fira Gran Vía to ensure that the visitor experience is safe and secure. The guide can be located on the ISE website here.

Next week sees online visitor registration open, coming at a time when we realize the industry is keen to ‘get back to work’ in the second half of the year. Feedback from our recent customer research shows that the industry is looking forward to meeting as soon as the situation allows and we are currently updating the research to measure current sentiment amongst both our exhibitors and visitors.

In a time where many of our industry colleagues are suffering financially or have lost their jobs or businesses, we at ISE are striving to do everything we can to contribute to the industry getting back on its feet.”

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