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Arista Forms Projection-Mapping Partnership With Fallout Zones

Arista Corporation

Arista Corporation and Fallout Zones, LLC of Las Vegas NV have formed a partnership through which they will address the challenges and misconceptions common in the area of projection-mapping technology. Video projection mapping is a technology used to turn objects, often irregularly shaped, into a display surface for video projection. These objects may be complex industrial landscapes, such as buildings, small indoor objects or theatrical stages. Fallout Zones’ projection-mapping examples can be found on several permanent installations throughout Las Vegas.

“I have always had a passion for video creation, and the possibilities offered by projection mapping technology are, without doubt, breathtaking,” Bryan Severance, CEO of Fallout Zones LLC, said. “With their compact and versatile projection mapping system, ARISTA takes the guesswork out of the equation, which enables content producers to focus on the creative aspects of the process. I believe this partnership will enable firms like ours to take this technology to the next level—upping the quality of work that gets exhibited in the process. Ultimately, more people get exposed to the possibilities of projection mapping, and that’s a positive note for everyone involved.”

“Projection mapping offers entertainment and facility design professionals the ability to take an ordinary space, such as an external building façade or multi-purpose spaces and turn these areas into completely different and eye-catching environments,” Paul Shu, President of Arista Corporation, added. “By combining our projection mapping system with the visions of the artistically inclined, the result is an environment that fosters creativity, encourages people to be more engaged, and completely re-writes the book on what is possible for any given space. I am delighted to be working with Bryan and his company to further the creative potential of this technology, as I believe it marks a win-win situation for everyone.”

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