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USAV Establishes Global Presence With New International Partner Program


USAV, a division of PSA, announced the launch of its International Partner Program (IPP), expanding its global presence with integrators and vendors. The IPP creates a business networking opportunity for all members across the globe in delivering collaboration solutions. USAV aims to provide a wider network of resources and opportunities to its members through partnerships that span worldwide, supporting the members’ positions as leading technology solutions providers in the markets they serve.

“I am pleased to launch our international partnering program established with the help of our members and partners,” Chris Salazar-Mangrum, VP of USAV, said. “This program will enable our international and domestic integrators to deploy projects anywhere in the world. It will provide our members with strategic dimensions and create additional opportunities with trusted global integrators.”

USAV members can join forces to expand service areas outside of their geographical operational capabilities, enabling them to compete with large systems integrators that have a bigger sales, installation and service footprint by partnering with integrators and vendors within the IPP. With the announcement of the IPP, two international integrators have already become partners within the program: SmartComm and hereworks, both covering various locations in Europe.

“USAV met hereworks at ISE in February and we immediately hit it off. We couldn’t be happier to have them join the program,” Patrick Whipkey, Director of USAV, said. “Smartcomm came to us from a valued partner and after a few video calls, it was clear they should be our go-to for the UK. We initially focused on the UK and Ireland to support our members who had existing clients in these regions. We will continue to receive feedback from our members as to what areas they need help in next.”

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