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IMCCA Enters Strategic Partnership With CEDIA Expo


The IMCCA (Interactive Multimedia & Collaborative Communications Alliance) has become a strategic programming partner for CEDIA Expo, which will take place from September 1-3 in Indianapolis IN.

The IMCCA will bring insights and subject matter experts to a variety of activations on the CEDIA Expo Smart Stage and Innovation Hub. Topics will be centered on the growing work-from-home (WFH) segment “resimercial” technology needs and opportunities. Additionally, IMCCA will host technology demonstrations of home office communications solutions on the show floor.

“Unified communications and collaboration technologies have found their way into homes as both professionals and students have established home offices and flexible workspaces” said Jason McGraw, Group Vice President of CEDIA Expo at Emerald. “The need to connect online and communicate with colleagues, peers and instructors in a high-quality manner-at home–has been clearly demonstrated. Such applications are increasing the demand for professional-grade networking, cameras, lighting fixtures, lighting control, motorized shades, microphones, sound control solutions, multiple displays, signal processing, control systems, collaboration software and hardware, and home office workstation furnishings among other products and services.”

Carol Zelkin, the Executive Director of the IMCCA said, “Residential systems integrators, designers, distributors, architects, home builders and contractors are ramping up their knowledge and services, incorporating WFH and commercial solutions into home offices to meet the market’s new demands for connecting homes to businesses and schools for effective collaboration. We are proud to help bring this knowledge base to residential integrators, and to help bring established UC professionals to this now critical event for the future of home offices and workstations.” Zelkin continues, “In addition, the serendipity of CEDIA Expo 2021 happening on September 1-3 makes it the first, national industry event where collaboration and communications professionals can reconnect in-person after the extended global pandemic. We look forward to celebrating being able to again network with industry peers after such a challenging year.”

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