News, Video

Arista Corporation Forms Projection-Mapping Partnership With DigiMap Projections

of DigiMap Projections’ Owner, David Hewlett, Partnership with Arista

Arista Corporation and DigiMap Projections have formed a strategic partnership to address the challenges and misconceptions common in video projection-mapping technology. DigiMap Projections is a full-service, tech-driven production company specializing in projection mapping and other video solutions.

Video projection mapping is a projection technology used to turn objects, often irregularly shaped, into a display surface for video projection. These objects may be complex industrial landscapes, such as buildings, small indoor objects or theatrical stages. DigiMap Projections’ expertise with projection mapping includes the Rivers of Light and Tree of Life at Animal Kingdom Orlando, FL, as well as the UAB Medical Hospital/Workers Tribute in Birmingham AL.

“I have always had a passion for video creation, and the possibilities offered by projection mapping technology are limitless,” DigiMap Projections’ Owner, David Hewlett, said of the new partnership. “With their comprehensive, easy-to-transport projection mapping system, ARISTA makes the technical side of the equation far easier and more manageable for content producers to focus on the creative aspects of the job. Projection mapping has endless possibilities, and we are delighted to be working in concert with ARISTA to take the creative process to the next level.”

“Projection mapping has the ability to take the ordinary and turn it into something completely different and inspiring,” Paul Shu, President of Arista Corporation, added.  “By combining our projection mapping system with the visions of the artistically inclined, the result is an environment that fosters creativity, encourages people to be more engaged, and completely re-defines the entire process. Our partnership with DigiMap Projections serves as a platform for both companies to show AV professionals the creative potential of this awe-inspiring technology.”

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S&C august 2021 digital edition
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