X2O Media’s platform version 5.5 streamlines content management workflow, significantly simplifying the creation and management of media-rich channels for playout on any screen, including digital displays, videowalls, tablets and smartphones. With its new look and intuitive graphical user interface, content creation, scheduling and playout of dynamic content on visual communication networks are easier than ever. Drag-and-drop tools let users quickly create channels from HD video, still images, 3D animations, PowerPoint slides and more. Linking to internal and external data sources has been simplified, enabling users to easily incorporate data-driven graphics linked to corporate databases such as SAP, Excel spreadsheets or RSS feeds. The platform’s X2O player supports HTML5 and can deliver broadcast-quality content in real time to all screen types.