JVC Americas Corp. and Kenwood U.S.A. Corp., subsidiaries of Japan-based JVCKENWOOD Corp. have merged to form a single subsidiary, JVCKENWOOD USA Corp. (Long Beach CA). The merger, part of a global integration strategy initiated by JVCKENWOOD Corp. in 2012, completes a process first announced in April. The two entities will consolidate their business and financial resources.
Commenting on the merger, Kazuhiro Aigami, President, JVCKENWOOD USA Corp., said, “The merger of our two companies will accelerate innovation across all divisions by the sharing of technologies and expertise, and will provide efficiencies in logistics and back-office operations.This has been carefully planned and executed to drive innovation and growth within the Kenwood and JVC brands and their respective product divisions.”
JVC and Kenwood will remain as two distinct brands in their respective user markets and sales channels for each brand. JVC and Kenwood sales and marketing of Car Electronics are already located in Long Beach CA. Sales and marketing of Communications and Security will be located in Suwanee GA. Sales and marketing of Audio and Video products and Professional Camera will remain in Wayne NJ.